COTTON CHINA promotion campaign start

Source:China Cotton Association  Date: 18/January/2010

On 15th January 2010, China Cotton Association announced that "COTTON CHINA" promotion campaign start. This programme take the registered trademark "CHINA COTTON" as the carrier; "high-quality, pure cotton, and environmental protection" as concept; to improve the quality of China's cotton industry, to improve consumers quality life, promote cotton consumption as targets. As we know, China's cotton total production and consumption are the No. 1 in the world, the textile and apparel production and export also are the No. 1. And China cotton's quality is in the middle and upper levels in the world. Chinese cotton farmers traditional hand-picking would not undermine the cotton fiber length and surface wax, the lints have advantages of low impurity content, good color, high grade, long fiber, fewer neps and low short-fiber. Xinjiang is the largest high-quality cotton production base and famous in the world due to natural conditions, large-scale and controled irrigation systems. Similarly, China's textile have a complete industrial system, mature industry chain, high-quality industrial team, China can product almost any quality, any levels textile and apparel as competitive prices. By the Chinese craftsmen's hands, consumers around the world have enjoyed the excellent quality, low price China textiles and clothing. That is China cotton! Of course, there is still a long way to go when we are in the road from big cotton country towards the powerfull cotton country, from "Made in China" to "Created in China". China although have numerous No. 1 products of production and sales volume in the world, but very few world-class brand. Different with volume expansion in the past, China's textile enterprises begin to focus on brand and high value-added products. That is CCA's original intention to launch the "COTTON CHINA" promotion campaign: We are good, we look forward more! When you see the small green signs with Chinese characteristics, it passed to you the following information: Domestic: China Cotton (COTTON CHINA) marks products have to use domestic cotton more than 60%. Pure Cotton: China Cotton (COTTON CHINA) marks products have to content cotton fiber more than 95%. Excellent Quality: China Cotton (COTTON CHINA) marks products have to be high-class products in intrinsic quality and appearance to meet existing national standards or industry-standard, and line with the ecological requirements of environmental protection.
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